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Aktana

United States

Overview

Aktana is a pioneer in decision support for the global life sciences industry. Its proprietary platform harnesses machine learning algorithms to enable marketing and sales teams to seamlessly coordinate and optimize multichannel engagement with healthcare professionals. Committed to customer success and innovation, Aktana supports 100+ brands worldwide to capitalize on data investments, drive productivity, and continually enhance campaign performance. Half of the top 20 global pharmaceutical companies are Aktana customers. Headquartered in San Francisco, Aktana also has offices in New York, Philadelphia, London, Barcelona, Tokyo, Osaka, and Shanghai.

Areas of subspecialty

Performance Data
Market Trends
Patient Modeling
Access Marketing Effectiveness
Impact of Generic entry
Sales Force Size & Structure
Modeling the Market
Competitive Mix
Demand Planning
Product Sales
P&L Analysis
Areas of service
  • North America