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D+R Lathian

United States


D+R COMMUNICATIONS, founded in 1999, acquired Lathian Systems in 2012 to form D+R LATHIAN. The combination of D+R’s direct marketing expertise and Lathian’s digital platform established D+R LATHIAN as a leading provider of technology-enabled multichannel marketing solutions to the life sciences. It’s our mission to imagine, create and execute the optimal campaign that will influence the behavior of our client’s target audience.

Areas of subspecialty

Intelligence and Listening
Content Marketing
Campaign Creative
Digital Ecosystem Mapping
Web Strategy and Design
Video/Commercial Production
Agency of Record
Channel Strategy and Management
Brand Naming
Brand Messaging
Marketing Strategy
Brand Strategy
Launch Strategy
Performance Monitoring
Patient Journey Mapping
User Journey Mapping
Reputation Management
Payer Marketing
Event Branding and Engagement
Patient Education
Graphic Design
Areas of service
  • North America