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Olson Research Group, Inc.

United States

Overview

Olson Research Group (ORG) has been supporting the life sciences sector for 2 decades by providing both qualitative and quantitative market research services and harnessing the latest technological offerings. We partner with both professional services companies that work and consult with Pharma, Biotech and Med Device firms as well as manufacturers of innovative compounds. What drives our deliverables is our proprietary database of HEALTHCARE PROFESSIONALS and PAYERS who represent all corners of the healthcare space. The database is continually refreshed with new participants and thus differs from static panels that reach out to the same respondents repeatedly. The industry-experienced professionals housed in both our East Coast and West Coast offices proudly provide a full spectrum of services, from pure fieldwork/recruitment to the full execution of projects; from survey design to analytical outputs, using qualitative and quantitative research methods. President & CEO: Charles A. Olson III Chief Strategy Officer: Lynn Welsh Executive Vice President, Business Development: Paul Allen

Areas of subspecialty

Market Segmentation
Product Testing
Advertising Testing
Sales Resource Testing
Satisfaction and Loyalty Analysis
Brand Awareness and Reach
Pricing Research
Areas of service
  • North America